Having hairdressing and aesthetic center does not only mean having the best training in this field and offering the best services and products to your clients. The world is being digitized and new technologies are reaching all sectors, including hairdressers. If you want to know how to manage a hairdresser properly, it is necessary to automate some daily management tasks. To know how to manage a salon, find good software for hairdressers, which will help you to optimize the management of your business.
How to manage a salon?
A hairdressing salon is a business that needs efficient management and offers good products and services. To be able to manage your business and get the most out of it, it is essential to have a hairdressing software, such as Versum, which is powerful and personalized. But what are the keys to efficiently managing a beauty salon? We summarize them below:
Know your suppliers well
Having the service of quality suppliers is a fundamental piece for the management of a hairdressing salon. It is not only important to have good products and materials but also to adjust to the demands of your customers. Preparing and properly managing a good portfolio of suppliers will help you offer a better quality/price ratio to your customers.
Know your customers well
In relation to the previous point, you need to know your customers well in order to offer them a good offer of products and materials. What is your target customer? And the potential? Are you going to specialize in any particular segment of the public? Focus your hairdresser on the needs of clients to offer them the most demanded services and products.
Competition and latest trends
Keeping up to date and observing what the competition is doing or offering is also a key point in managing a hairdressing salon. Always carry out a market study that allows you to learn more about the sector and your competitors, to observe the needs and be able to expect offering solutions. Your customers will appreciate it.
Get a professional and coordinated team, working in the same line, although it is important to learn to coordinate a team properly to continue guiding them in the business. This is an important point to move forward a business in which any charge or expense directly affects the final benefit.
Adapt to supply and demand
It is vital to know the supply and demand of your sector, and in doing so you will see that it is essential to have the best technology, good services, varied treatments, and new products constantly. Therefore, we advise you to update yourself in this sector, which is in continuous movement, to offer your customers the best of the market.
Finally, one of the most important keys to managing a hairdresser and a beauty salon is through the owner’s reaction capacity. And is that being obsolete at the time we can pass the bill to the business? The sales and marketing management tools will help you get the most out of your business. For this, it is important to bet on management supports, specific software for hairdressers. It allows you to optimize your beauty salon.
How to use programs to manage a hairdressing salon
Now you know the keys to managing a hairdressing salon, it is important to understand how to use a hairdressing software. Thanks to this system, you can have at hand the management tools you need and use them in a comfortable, simple and efficient way.
In this sense, there is software for hairdressers in which you can unify all the information about your salon and offer exceptional service to the client. Among the functions of the system are:
- Registration of personalized clients.
- Protection of customer data.
- Complete history of visits and purchases.
- Gallery before and after.
You can manage your team, your business accounts, inventory or equipment from any device, by:
- Electronic agenda.
- Statistics and reports.
- Management of employees.
- Automation of tasks
It’s the best way to manage your appointments and your clients quickly and efficiently, thanks to:
- Virtual receptionist available 24 hours a day, 7 days a week.
- Reminders of appointments and automatic visits.
- History of appointments and purchases.
Communication with customers and marketing
In the software for hairdressers and aesthetic or beauty centers. There is also a communication and marketing system to attract customers and build loyalty, through:
- Email or SMS campaigns.
- Online reservations 24 hours 7 days a week.
Metrics and statistics of your success
With a single click, you can enter the finances of your beauty center and observe from the sales volume to the satisfaction of your customers. You can do it with:
- Cash control in real time.
- Sales statistics and financial reports.
Business management systems allow you to unify all the key tools to monetize and optimize your business. Thanks to this program you can get the most out of your hairdresser and have more control over your business.